Started by three Ngee Ann students, Poshism is an online fashion community that marries fashion journalism and shopping in one. It allows users to upload their outfit ensembles onto the site together with where each piece was bought from, and also garner ratings for their look.
The founders behind it - Felix, Chester and Edwayne tells us that Poshism was started in hopes of providing a platform for people to express their own sense of fashion and for them to leave their own mark in the fashion world.
"We decided to start Poshism to introduce a fusion concept to Singapore. Ultimately, we feel that fashion needs to be shared. It is actually a good platform to inspire people to find their own persona and individuality", Chester emphasizes.
With Singapore breaking into the Top 10 list of Fashion Capitals in the world, Poshism could not be introduced into the local scene at a better timing.
"Despite the fact that the fashion industry is not at its peak in Singapore, and local designers lack the support and capital to grow and develop - the designers in Singapore definitely have great potential," Chester said.
Below are some of the looks that users uploaded:
Uli Chan's Summer Brights
Street Docs' On The Street with Suqin
Kenneth Geekface's Moves Like Jagger
Felix Loo's shot of Iskandar
Street Docs' On The Street with Liza
As long as the picture does not violate Poshism's policies, it will be featured on Poshism. Users don't have to worry about whether only certain styles of looks are accepted because Poshism doesn't seek to look out for certain traits in looks, because they strongly believe that everyone has their own fashion sense and how one expresses their individuality. Instead, they let users rate the looks that are uploaded.
With this being a fashion feature, what's a little fun without finding out what are the styles of the workers in Poshism?
Chester: My style when it comes to dressing up? It's definitely comfort first. If you're asking me about my daily wear, I'd prefer simplicity.
Cory: My style varies greatly day to day mostly based on my schedule of activities for the day. I have some days where I go crazy with my outfits but nowadays I'm leaning towards a more classy feel to them. Simple but chic.
As for Felix, his style ranges from classic wear to punk style.
As you can all tell by now, fashion in Singapore is definitely an industry with lots of hidden potential. And Poshism just proves to be a platform that helps anyone and everyone who are interested in the fashion industry to bring out their best. So if you're itching to start or pad up your fashion/photography portfolio, join Poshism today and start uploading some looks!
